By Larisa Gurnick
I liked Kendra from the moment Wayne and I met her at the opening of her new Beverly Hills store. Stylish and beautiful, she is smart, kind and passionate. Kendra Scott Jewelry and Kendra herself have been featured very prominently in the media and she has quite a following from Hollywood celebrities. That’s not surprising. What IS surprising is that despite her success, Kendra is genuine and real about the force that’s clearly driving her – turning personalized jewelry into an experience that is fun, engaging and all about expressing each woman’s unique style.
Why do I care? I care because I like the idea of spending my hard-earned money with good companies, and good companies are created by good people. People like Kendra Scott, who manufactures her jewelry in the US (Austin, Texas), gives a portion of her proceeds to charities and donates her jewelry to Dress for Success to help women get back on their feet.
And then there is the absolutely innovative idea of the Color Bartm. Color Bartm is a place to customize jewelry, and Kendra equates it to “Build-a-bear” for grown-up women. Whether you shop in one of Kendra Scott’s jewelry stores (Austin, Beverly Hills and soon to open Dallas) or online at kendrascott.com, you are instantly transformed into an artist. First, you select from a great assortment of shapes – earrings, necklaces, rings, and bracelets. Then, you get to play with colors, “finger painting” as you design the perfect piece to match your fabulous new dress or to dress up your all time favorite blue jeans.
I selected “Gwen” Earrings and happily played with the vast color selection until finally settling down on the dramatic Red Coral. Once I was happy with my creation, the sales lady meticulously assembled my earrings while I browsed for more great finds.
Voila – I walked out with a custom-designed smashing pair of earrings. Kendra told me that if you get your online order in by 5 pm CST, your personalized jewelry will be shipped to you the very next day – imagine that!
There are so many ways to have fun with Kendra Scott Jewelry while planning your wedding. If you live near one of the stores, you can arrange for an outing with your bridal party – coordinate your wedding day jewelry to the colors of your dresses while you sip champagne and enjoy the company of your best ladies.
You can also create pieces of jewelry for your bridal party as a thank you and make it everyone’s favorite color! And of course, the bridal collection is stunning – smart and modern, it will make you feel like a million dollars on your wedding day and will easily fit into your every-day look without breaking the bank.